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Jennifer Middleton
MANAGING DIRECTOR
The importance of a legacy is in the present moment and what you do with it.
“I enjoy the diversity each client brings to Graft, it’s an incredible way to be in the present while creating for the future. Each project is different and fulfils my curiosity and learning.”
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Wilma de Nysschen
CREATIVE DIRECTOR
“I once read that good design does not only speak, it engages in conversation. My wish is for our branding to communicate like friends around a dinner table - with thought, debates, revelations and ultimately, joy.”
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Vicki Clark
DIRECTOR OF NEW BUSINESS & STRATEGY
“Successful brands are built with purpose and intention. At Graft we collaborate with our clients to identify, refine and ensure this purpose is the driving force behind the brand. Creating a brand is the combination of strategy and creativity and the discipline to continuously revisit this underpins its success.”
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Toni Botha
LEAD DESIGNER
“I love the role that we get to play as designers bridging the gap between brand strategy and design to create brands that aren't only beautiful, but also meaningful.”
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Sarah Briggs
CLIENT SERVICE
“The magic lies in the synergy between creativity, strategy, and relationships, leaving a impact in the ever-evolving world of branding. I strive to build my relationships and leave you with a memorable, lasting impression.”
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Daleen Smith
CLIENT SERVICE
“In the world of branding, our success is deeply rooted in the meaningful relationships we build with our clients and the passion we pour into each project. It’s about truly understanding your unique story and transforming it into a narrative that resonates deeply. True impact is born from the synergy of trust, creativity and collaboration, where every project we undertake becomes a testament to our shared vision and lasting partnership.”
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Keeley Browne
DESIGNER
“To me, design is the art of storytelling with the aim of captivating the intended audience. It involves breathing life into ideas by creating a distinct and immersive environment for a brand to flourish. As a designer, my objective is to infuse the essence of a brand into purposeful design elements that convey a deeper significance.”
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Thomas Moss
DESIGNER
“Throughout our lives, we collect a plethora of thoughts and ideas, the fun part is mixing and matching these ideas to bring them to life.
As a designer, I find joy in matching our ideas with those of our clients. Finding common ground from different perspectives allows for new and exciting endeavours.”
PHOTOGRAPHER : MATT KAY @THEWOODSPHOTOGRAPHY